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Businesses In Pakistan | RozUpdate

Businesses In Pakistan

Analytics & Insights

Mastering Google Analytics 4: A Comprehensive Guide for 2025

byFatima

13 September 2025

GA4 Session vs Engagement Rate: What’s the Real Difference?

byFatima

10 September 2025

When Google announced the shift from Universal Analytics (UA) to Google Analytics 4 (GA4), many marketers and business owners felt a wave of confusion. Suddenly, familiar metrics like bounce rate and ...